A super-potent vitamin C day serum packed with a powerful antioxidant complex, essential nutrients, and fruit enzymes, all working together to firm and and brighten the appearance of skin, while improving the signs of photoaging.
This revolutionary serum, jam packed with a potent antioxidant complex of l-ascorbic acid, ferulic acid and vitamin E, plus other formula-supportive enzymes and antioxidants helps neutralize pollution, environmental stressors and damaging free radicals while replenishing lipids and visibly reducing the appearance of dark spots and wrinkles. Uniquely formulated with pumpkin ferment and pomegranate extracts, C-Firma™ enzymatically dissolves dead surface skin cells for smoother texture. Sodium hyaluronate crosspolymer quickly penetrates skin and provides intense hydration. The result is a noticeably diminished appearance of photo damage, replaced by incredible radiance and luminosity.
C-Firma™ has a reservoir effect, which means it will stay active on skin for up to 72 hours and cannot be washed or rubbed off. C-Firma™ has a pH level of 3.3 - 3.5, which Drunk Elephant believes is the key to a non-irritating, effective formulation that delivers real results.
90% found skin appeared smoother
89% found skin appeared brighter and more radiant
87% found skin appeared firmer
86% found skin tone appeared more even
*in an independent consumer testing panel of 50 women age 25 to 55
In the morning, apply evenly to clean, dry face, neck, chest and back of hands. Immediately follow with Umbra SPF 30 as a part of your complete Drunk Elephant daytime routine.
TIP: C-Firma™ contains pure L-ascorbic acid and is best when fresh, so use immediately and don’t stock up. After first use, C-Firma™ may be stored in the refrigerator to help maintain its potent antioxidant activity and effectiveness.
- potent antioxidant complex (L-ascorbic acid plus ferulic acid and vitamin E): works to firm and brighten the look and feel of skin while improving the signs of photo aging that can be caused by pollution and other environmental stressors.
- chronocyclin: a chronopeptide that mimics the antioxidant benefits of vitamin d for more youthful-looking skin
- pumpkin ferment and pomegranate extract: work together to enzymatically dissolve dead surface skin cells, minimizing the appearance of pores and smoothing texture.
- vinis vinifera (grape juice): potent antioxidant that aids in improving skin tone.
- licorice root extract: helps to brighten and promote more even looking skin tone.
- indian gooseberry: an antioxidant-rich superfruit that helps neutralize oxidative stress while promoting firmness.
- sodium hyaluronate crosspolymer: (has a smaller molecular weight than hyaluronic acid) is able to penetrate skin deeply to deliver excellent hydration, reducing the appearance of fine lines and wrinkles, while promoting firmness.
- virgin marula oil: super-absorbable oil, high in critical antioxidants and omegas 6 and 9, helps nourish and rejuvenate skin for a youthful glow.
Ingredients: Water/Aqua/Eau, Dimethyl Isosorbide, Ascorbic Acid, Laureth-23, Glycerin, Lactobacillus/Pumpkin Ferment Extract, Sclerocarya Birrea Seed Oil, Dipotassium Glycyrrhizate, Glycyrrhiza Glabra (Licorice) Root Extract, Vitis Vinifera (Grape) Juice Extract, Phyllanthus Emblica Fruit Extract, Camellia Sinensis Leaf Extract, Tocopherol, Lactobacillus/Punica Granatum Fruit Ferment Extract, Sodium Hyaluronate Crosspolymer, Hydrolyzed Quinoa, Phytosterols, Glutamylamidoethyl Imidazole, Hydrolyzed Wheat Protein, Ferulic Acid, Acetyl Glucosamine, Sodium Hyaluronate, Tetrahydrobisdemethoxydiferuloylmethane, Tetrahydrodemethoxydiferuloylmethane, Tetrahydrodiferuloylmethane, Glycine, Leuconostoc/Radish Root Ferment Filtrate, Sucrose, Maltodextrin, Chondrus Crispus Extract, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Isohexadecane, Phenoxyethanol, Caprylhydroxamic Acid, Caprylyl Glycol, Sorbitan Isostearate, Propanediol, Pentylene Glycol, Xanthan Gum, Butylene Glycol, Sodium Hydroxide, Chlorphenesin, Polysorbate 60, Sodium Dehydroacetate, Potassium Sorbate, Sorbic Acid, Ethylhexylglycerin
Animal Fats/Oils/Musks, Benzalkonium Chloride, Benzophenone, Bisphenol A (BPA), Butoxyethanol, BHA, BHT, Chemical Sunscreens, Coal Tar Dyes, 1,4-Dioxane, -Cones, Detergent, Essential Oils, EDTA, Ethanolamines (MEA/DEA/TEA), Formaldehyde, Fragrance, Hydroquinone, Liquid Paraffin, Liquid Petrolatum, Methyl Cellosolve, Methylisothiazolinone, Methylchloroisothiazolinone, Mercury, Mercury Compounds, Mineral Oil, Oxybenzone, Parabens, Paraffin Oil, Phthalates, Resorcinol, Retinyl Palmitate, Siloxanes, Sulfates, Thimerosal, Toluene, Triclosan, Triclocarban
Cruelty-Free. Recycle for Earth's Sake. Supporter of IEF (International Elephant Foundation).
The Drunk Elephant Difference
Drunk Elephant is clean, but in our opinion, “clean” is not nearly enough when it comes to caring for skin and hair. We are committed to using only ingredients that either directly benefit the health of the skin or support the integrity of our formulations. We never take into account whether something is synthetic or natural, instead choosing ingredients based on biocompatibility. That’s why we focus on healthy pH levels, formulations the skin recognizes, small molecular structure that’s easily absorbed, and effective active ingredients that also support and maintain the skin’s acid mantle. But what we leave out of our products is just as important as what we put into them, so you will never find what we call the Suspicious 6 (essential oils, drying alcohols, silicones, chemical sunscreens, fragrances/dyes, SLS) in our line. We believe that these six ubiquitous ingredients are at the root of almost every skin issue, and when they’re removed entirely from your routine—that is, when you take a “Drunk break”—skin can reset and return to its healthiest, most balanced state. This ingredient-elimination diet benefits all skin types and inspired the #barewithus🐘 Instagram movement, a collection of bare-faced selfies that chronicles the Drunk Elephant journeys of people who have found not only healthier skin but more importantly, healthier self-confidence. Learn More.